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Increasing visibility and funding with Global Impact’s Charity Alliance

Opportunity

  • Feed My Starving Children (FMSC) is a Christian hunger nonprofit, dedicated to seeing every child fed and lives saved. 
  • FMSC joined Global Impact’s Charity Alliance in 2012 to help maximize its workplace giving revenue and is a full-sector member, participating in the CFC as well as state, local, and private campaigns.  

Approach

  • Provide services to maximize unrestricted revenue in the workplace giving fundraising channel including marketing and visibility, fiduciary support, and strategic opportunities.

  • Conduct an annual consultation to develop a fresh approach to an employee giving fundraising strategy. A Global Impact staff member works directly with FMSC’s development team throughout the year to check in and ensure progress on this strategy.

  • Provide access and registration services for federal, state, and local campaigns to empower more employees to donate to FMSC and feature the charity within their campaigns. Global Impact completed all administrative work required for FMSC to be eligible in these programs and provided marketing materials to feature the charity to employees in these campaigns.

  • Identify cause areas that spotlight FMSC’s work, stories of impact, and employee engagement opportunities.

Results

  • Since 2019, Global Impact has helped generate over $3.5 million in workplace giving pledges to FMSC
  • Initiated partnership with C.H. Robinson to produce company-wide webinar “Robinson Cares: From Seed to Plate” featuring FMSC and in conjunction with their Latinx employee resource group. The partnership also included a financial grant and the opportunity for employees to volunteer at FMSC meal-packing facilities.
  • Presented at Global Impact event “Cooking Up Causes” October 19, 2023 that was promoted to Global Impact’s ecosystem of corporate contacts.
  • Used FMSC beaded ornament for a holiday gift mailed to corporate and public sector campaign partners to further cultivate relationships and spotlight FMSC’s work.
  • Key placement at annual Carlson Companies Field Day event in Minneapolis to promote their work to private sector employees.
  • Provided Turkey-Syria Earthquake Relief Fund grant of $20,000 and Ukraine Fund grant of $20,000 in 2023.
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